Juana Parra | Accelo

How can you use marketing automation to deliver better leads to your sales reps AND boost trial-to-customer close rates for a SaaS business?

This week on The Inbound Success Podcast, Accelo Head of Marketing Juan Parra talks about how his team used HubSpot to automate the bottom of the sales funnel and dramatically increase the number of free trial users who converted to paying customers on the Accelo platform.

Listen to the podcast to get details on Juan's email workflow and insights you can use to automate the bottom of your own funnel.