Britt Schwartz | BS+Co.

One of the scariest things a content marketer can experience is a sudden and dramatic drop in organic traffic. When Britt Schwartz of BS+Co. saw this happen with one of her clients, she immediately set about identifying what the root cause was and determining how to address it. 

What Britt found when she analyzed Ambs Call Center's traffic was that they had fallen far down the search engine results pages for certain keywords, and traffic has dropped as a result. In short, the old way of doing keyword research was failing.

To bring the company's rankings back up, she turned to technical SEO strategies.

This campaign is still in progress, but in just two months, Britt has been able to increase the company's rank from 57th to 7th in Google for its top keyword. 

Listen to the podcast to hear how Britt got such great results in just two months:.